Psychology of colors in marketing

Psychology of colors in marketing: understand the meaning

A company’s marketing encompasses several details that must be thought of so that it stands out among others, whether in digital or traditional marketing. It is necessary to think about the content that will be made, the attractive images, the fonts and even the colours. Many may not realize it, but using the right tones […]

online cooking course

What does it take to have a successful online cooking course?

A quick search on YouTube for a gastronomy course brings a plethora of videos on the subject with people increasingly interested in the area. In addition to the glamour of chefs’ lives after reality shows, such as Masterchef, the food activity has gained more visibility according to the improvement in the consumption habits of people in search […]

Digital marketing strategies

Digital marketing strategies: see the best ones for your business

It’s no use having an infoproduct if you don’t have an audience to sell it. For you to solve this problem, you need to invest in digital marketing strategies. That’s because they can help you gain your avatar’s trust and, consequently, increase your chances of making your sales. Remember that it is necessary to dedicate yourself to […]


How to make a live on YouTube: step by step

Knowing how to make live on YouTube is essential in this universe, as it represents a successful strategy to boost the brand’s reach on the social network. Especially after the COVID-19 pandemic that affected Brazilians mainly after 2020, lives became popular due to the impossibility of in-person events and agglomerations. As much as its use […]


How to sell e-book in 2021?

But, after all, how to sell an e-book? We’re sure you’ve already asked yourself that question, haven’t you? That’s because every infoproducer needs to expose their products to sell them to their target audience. Therefore, if you don’t know where to start selling your digital book, don’t worry! We are here to help you. So, keep reading and check out […]

sales ad

How to make a sales ad that converts

With the advancement of technology, more and more companies are standing out in the digital environment, looking for interaction and engagement with their audience through digital marketing and seeking contact through social networks in order to direct potential customers with the famous sales ad. So, check out in this article some strategies to be successful with the […]

sell online courses

How to sell online courses in practice?

The demand for quality online courses is only growing, mainly because they are practical, have flexible schedules and enrich the curriculum. Likewise, the need to learn how to sell courses online has also increased among entrepreneurs who want to tap into this market. Thus, course sales soared. Even more in a period when the whole world […]

make money on and off the internet

How to make money on and off the internet

The human being has always been conditioned to evolution. If it weren’t for our ancestors’ survival instincts, we wouldn’t be here today. And we cannot deny that the world currently revolves around money. That’s why tips and methods on how to make money gain traction on the internet. In this text, some ideas that can open your mind […]

Sales Page

How to Create a Sales Page That Converts

Is your sales page not converting, even though you have everything very well structured? We know that reaching the goal is difficult, most of the time. The good news is that pages that convert have some characteristics in common: a strong and unique CTA (call to action), social proofs, and more. In this post, we are going […]


Capture leads to sell every day

Lead capture is the process of getting leads. Who doesn’t want to have new prospects every day? Digital marketing enables safe and honest means to achieve this clientele. And the best: with completely free methods. Lead capture predominantly involves attraction, so any method that attracts people is valid, especially free ones. The paid ads have their value […]